/ Multidisciplinary Creative

I’m Bear Files, creative designer & brand strategist

I help B2B marketing teams improve website performance and increase audience engagement.

Visual design and re-design of high-traffic web pages. Monitoring & optimizing visual consistency, on-page content and website performance. Working in HubsSpot, WordPress, Adobe tools, Figma, Mouseflow, GA4.

Work Experience

Visual web designer @ Agena Bioscience / Mesa Labs

Working with a global team to support life science product launches and brand initiatives. Design and re-design of 4 corporate web properties. Research, data analysis, wireframes, mockups, animations and digital assets. HubSpot & WordPress page builds, vendor management, localization and GDPR. (2017 – present)

Creative services manager @ Accriva Diagnostics / Instrumentation Laboratory

Designed websites, emails, software UI, displays and literature, and a new labeling system for manufacturing. Worked with product and R&D teams to commercialize a new IVD medical product. (2015 – 2017)

Self employed @ Evolution Design

Design & marketing studio providing design consultation and digital strategy at the various stages of business development. Brand identity, web design, web development, and creation of visual assets for marketing campaigns and social media. Clients include Souplantation, Ecke Ranch, Santa Monica Seafood. (1994 – 2015)